Indian Prime Minister Narendra Modi will launch a 'Swachhata hi Seva Campaign-2018', a Jan Andolan for Swachhata, on 15th September 2018. It is initiated after the success of the Swachhata-2017 campaign.
The Swachhata hi Seva Campaign-2018 will be observed in the run-up to the 4th anniversary of the Swachh Bharat Mission (SBM) on 2nd October 2018i.
The Swachhata hi Seva Campaign-2018 will culminate with the Mahatma Gandhi International Sanitation Convention (MGISC) from 29th September to 2nd October 2018, that will also mark the start of the 150th birth year celebrations of Mahatma Gandhi.
The Swachhata hi Seva Campaign-2018 is aimed at catalising the momentum of Swachh Bharat in the run-up to its 4th anniversary, re-energize the Andolan and lay down the foundation of sustainability, reinforce the concept of “Sanitation as everyone’s business".