The International Association of Athletics Federations (IAAF) will rename itself as World Athletics and would be operational with effect from October 2019.
IAAF’s new brand identity as World Athletics will be done following the completion of world championships in Doha, Qatar and after Congress grants approval of the change to federation’s legal name.
The term World Athletics is built upon IAAF’s restructuring and governance reform agenda it has undertaken in the past four years. It represents a modern, more creative and positive face for the sport.
The IAAF's council hopes that the new brand will help towards attracting and engaging a new generation of young people to athletics.
Founded: 17 July 1912
Founded: as a world governing body for the sport of track and field athletics.
Headquarters: Stockholm, Sweden
It took its present name of International Association of Athletics Federations in 2001.
It is currently presided over by Sebastian Coe, two-time Olympic 1500m gold medallist of Britain, UK.